Digital Marketing Assistant: Promoting Choreography for Happy Gilmore 2

As a Digital Marketing Assistant for professional ballerina Abigail Simon, I had the opportunity to work on a unique and exciting project of promoting her choreography featured in the Adam Sandler film Happy Gilmore 2.

From creating engaging posts and stories to helping shape the online presence around her work, I focused on building momentum and visibility across platforms in the lead-up to the film’s release.

One of the highlights of this experience was attending the premiere itself, where I got to see Abigail’s choreography on the big screen and celebrate with those who helped bring it to life, including the Sandler family. Being in that room, surrounded by so much creative energy and talent, was incredibly inspiring and reminded me of how powerful digital storytelling can be when it's paired with authentic artistry.